best practices Tag

Today we are exploring the evolution of events and trade shows. There are many industries that benefit from exhibiting and attending trade shows and events. It's important to have a large and grand format printing partner who understands the evolution and visual variety of events...

At Super Color Digital, light, motion and color are huge factors in creating bright ideas and illuminated visual solutions. Today we will be sharing some creative ways that you can use LED powered and illuminated displays to help your brand stand out from the ordinary.  Light...

If you are in the business of retail, one element you can’t ignore if you want to succeed is signage. Many people may not know, but there are actually several different types of signs for successful environments. Today we’ll discuss some of the most popular...

As October comes to a close, many companies are preparing for a busy shopping season. This means that many industries are revamping their large format visual solutions for the holiday season. There are practically endless options when it comes to deciding what visual elements to use for your holiday campaigns. That said, we've created a...

At Super Color Digital we like to consider ourselves more than just a large format print shop. We like to think of ourselves as branding partners. Our goal is to provide visual solutions that reflect the ideals of your company while simultaneously improving visibility and...

Providing sustainable visual solutions is one of the core values of Super Color Digital. We believe in working responsibly and strive for the best social and environmental standards in the industry. The environmental impact of printing isn’t just about paper and ink. There are many...

It was a pleasure to work with Economy Honda of Chattanooga, which is part of Sonic Automotive, a favorite partner of ours to work with.  From furniture to the fixtures, everything is well thought out and cohesive, making our job of providing graphics much easier. Below...

Whether you are a trade show veteran or a newbie, mistakes can happen to anyone. However, some mistakes are considerably worse than others. Today we will cover some of the biggest and most common event and trade show mistakes.   Not setting goals: It might surprise...

Today we are going to discuss the psychology of color. Color psychology is the study of colors in relation to human behavior. We can use this information to determine how color affects our day to day decisions, including the items we buy.  Color plays a critical role...