trade shows Tag

Whether you are a trade show veteran or a newbie, mistakes can happen to anyone. However, some mistakes are considerably worse than others. Today we will cover some of the biggest and most common event and trade show mistakes.   Not setting goals: It might surprise...

While most people certainly think of The NAMM Show as a gathering of musical professionals it is also a visual feast of creative advertisements for new products, up and coming artists and new technologies driving the industry forward.   NAMM is hands down the biggest...

Client engagement is extremely important when it comes to building relationships with your customers. At Super Color Digital we have over 35 years of experience in the field of large format visual solutions. It is crucial to have branding partners who understand your needs and...

As 2018 draws to a close, we can't help but feel nostalgic. This year was filled with diverse visual experiences and it was difficult to compile our favorites. With a plethora of amazing projects created this year, below are our favorites of 2018. 1) VMWORLD 2018:...

Here at Super Color Digital, we have worked with many of today’s industry leaders and have provided stunning visual solutions for countless events and trade shows. We take great pride in the prep and attention to detail that goes into exhibiting at shows like CES, NADA, NAMM, and many others. We’ve seen it from all perspectives as an exhibitor, an attendee, and as a branding partner who creates visual solutions. Here are a few tips and best practices to help you make the most out of your next event and...

Whether you are building an identity, promoting an organization or product, you should be using vibrant window graphics! Using window graphics is a great example of “hyperlocal advertising” which simply put, is the act of attracting customers and prospects who are in your immediate vicinity. Window...